How much should a website cost?

It depends on what it needs to do. A brochure site costs less than a custom booking-and-automation system. The right question is ROI — what will the new site earn or save you?

Do I need a new site or just a refresh?

If the bones are good — fast, mobile-friendly, structurally sound — a refresh can work. If it's slow, breaks on mobile, or doesn't convert, a rebuild usually pays off faster.

How long does a site take?

Typically a few weeks for a focused build, longer for complex sites with custom features. The biggest delay is usually content — getting your photos and copy ready.

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Presence

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Presence · Learning Guide

Web Design

A beautiful website that doesn't get you calls is just a brochure. Here's what a website actually needs to turn visitors into customers — explained simply.

This guide is a slide deck — use the arrows or your keyboard to move through each lesson. Some slides have a quick checkpoint you'll need to pass to continue.